fashion

I was hired to help a fledgling product team transform their initial concept lab pitch into a production-worthy multimodal design for an entirely new hardware product category at Amazon. Problem statement How might we create a completely new experience that helps customers manage their wardrobes, combining natural user interfaces with traditional user interfaces and Amazon shopping technology? At the time I was hired, a concept lab team had identified a product opportunity combining fashion with natural user interfaces, and had received funding for a small pod of full time employees to work on the concept as a secretive, "tented" project team.…